Lifting Equipment Store USA Launches with Focus on Customer Service Thanks to Automation

Lifting Equipment Store, a UK-based lifting equipment supplier, is today announcing its international expansion into the US with a newly-launched business focused on customer service, thanks to high levels of automation within the business.

Lifting Equipment Store is a UK leader in the material handling marketplace and Lifting Equipment Store USA has now launched to respond to the changing demands created by the realities of Covid-19.

Based in Houston, Texas, Lifting Equipment Store USA showcases leading manufacturers Columbus McKinnon, ThernMorse and Tandemloc.

Will Dunn, President, Lifting Equipment Store USA, outlined how he plans to shake up the US market: 

“This is an incredibly challenging time for the industry, one that we believe presents a gap in the market which we intend to fill.

“Customers need premier levels of personal service at the moment, as many of them will be purchasing from their own homes. By automating so many of our services, our people are able to focus on what really matters: providing great customer service and industry understanding. We provide unrivalled product information, advice and attention to detail.”

Lifting Equipment Store’s tight knit relations with leading global manufacturers enables it to apply top tier discounts and an unrivalled access to inventory that is warehoused nationwide, meaning customers get their goods fast at a fair deal, all combined with expert personal service.

The newly-formed US company will build on a US service established by Lifting Equipment Store in 2018 from its UK hub.

To see the new company’s website, go to

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